TAKING STOCK: Should You Use Stock Footage In Your Promotional Video?

iStock_000000812671SmallYou’ve hired a video production company to create a video for your business. They’ll be capturing your products, your people, and your facilities on camera. So would you also consider incorporating ‘stock footage’ as part of the mix?

Here are a few do’s and don’ts to follow when working with stock footage…

HOW LONG DOES IT TAKE TO PRODUCE A CORPORATE VIDEO?

We’ve noticed a time warp. Clients contact us wanting a complete video made from concept to final delivery in what seems to them like tons of time, but sounds like tomorrow to us. Find out how much time you should clock in for the production team so you can still get that video out on time.
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